Digital transportation is no longer just an option. In order to remain relevant and competitive, it’s an absolute necessity. In fact, 87 percent of companies believe that digital transformation will give them a leg up on the competition. A further 27 percent consider it a matter of survival.
But while many business leaders recognize its importance, achieving enterprise-wide buy-in remains challenging. And let’s face it, any change of this magnitude has the potential to go south. That being said, let’s take a look at five red flags that, if not addressed, will almost certainly derail your progress.
Not Defining Objectives
You can’t embark on a digital transformation initiative just for the sake of doing so. Company executives must have a clear vision of not only why they’re doing this, but also what they specifically wish to achieve as a result. Without this vision, the entire project will be doomed right from the get-go. To begin, take a look at what your competitors are up to and then figure out how you can improve to make a real impact on your market.
Failure to Communicate
It’s human nature to fear change and, in response, resist it. Knowing your front line employees will likely push back at the thought of rolling out tools like intelligent automation can make it tempting to avoid those difficult conversations. But in order for digital transformation to truly occur, everyone across the board must buy into the vision and have a clear understanding of why it’s necessary. Be open and transparent with your employees and tackle fear head-on. That’s the only way to overcome it.
Lack of Guidance
You may have the utmost faith in your staff, but are they truly up to the monumental challenge that comes with achieving digital transformation? Chances are you’ve already got the foundation, but you can’t simply assume that your employees will automatically adjust and adapt without adequate assistance. A skills assessment is crucial to identifying knowledge gaps so they can be addressed accordingly, prior to moving forward with your project.
Not Recognizing Champions
As you move forward with your skills assessments, you will likely identify certain key players who are stand-out experts. These individuals can become an invaluable asset to the project at hand and the organization as a whole, but only if you consciously tap into them as a resource. These champions of change should be encouraged and empowered to share their knowledge and enthusiasm with others. This can do wonders for gaining buy-in, particularly with those who are still somewhat resistant.
Caving to Challenges
Digital transformation is a long journey and one that is wrought with many challenges along the way. If business leaders do not work to create and nurture a culture within the organization that embraces change with unwavering optimism, when things get rocky, morale can seriously take a hit. Those spearheading the change must do their best to maintain a high degree of energy and not let challenges and struggles bring down the team.
What’s the first step? Adopting the right technology. According to Accenture, 92 percent of business leaders say that intelligent automation will be put to wider use within their company during the next 12 months. Will you be one of them? Get started on the path to true digital transformation today with a private demo.