The benefits of artificial intelligence for business are widely acknowledged and understood. So, why are so many organizations still holding back when it comes to adoption? While it may seem logical to blame technical issues for the holdup, in reality what’s standing in the way is far more likely to be human in nature, whether it’s uncooperative employees, confusion over what AI means, unrealistic expectations of executives or something else. The key to navigating these roadblocks is addressing this human element.
Coming Down to Earth
Surprisingly, one of the biggest misconceptions people have about artificial intelligence is that it can solve any problem the business is experiencing. Have an issue? Just throw some intelligent automation at it. But the truth is, as amazing as the technology is, AI simply cannot fix everything. It’s essential that this message is clearly communicated and sufficiently understood. To set more realistic expectations, begin with a specific business objective and then determine holistically how you’re going to align everything to accomplish that goal.
Network to Gain Buy-In
If the human issue you’re struggling to overcome is resistance, networking can do wonders (and no, we’re not talking about computer networking). Once you’ve identified a good problem to solve, work on developing a few proof of concepts and then begin socializing with those throughout the organization. This can raise the level of awareness and help people gain a clearer understanding of what AI is, how it works and what it can help them accomplish. Identifying early adopters and internal champions is also important. These individuals can help explain artificial intelligence in a language that others understand.
Combat Fear of Change
Innovative tech solutions – especially as they relate to automation – are typically marketed on the premise that they’ll streamline efficiency and cut costs. But from an end-user’s perspective, AI can feel like a looming threat ready to inch them out of a job. Will intelligent automation eliminate some jobs? Of course. But that doesn’t mean those human resources can’t still be retained through more strategic allocation. If fear of change is hindering adoption of AI, repurpose your message to present it as a solution that will make their lives better, whether that be reducing their day-to-day drudgery or giving them an opportunity to focus their talents on more meaningful work.
Ultimately, the best strategy for successful AI implementation is to align your systems, process and people. Without the latter part of the equation, you simply will not achieve complete success. By recognizing and addressing the human element, adoption should be smooth sailing.
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