Gartner defines the term consumerization as “the specific impact that consumer-originated technologies can have on enterprises. It reflects how enterprises will be affected by, and can take advantage of, new technologies and models that originate and develop in the consumer space, rather than in the enterprise IT sector”. One area of technology that is dramatically changing the face of the modern workplace is that of intelligent self-service automation. Here’s how.
In the past, for most organizations, the IT department was like an island. Any and all IT functions were managed and controlled exclusively within that group. With the introduction and more wide-spread adoption of self-service automation, however, the onus has markedly shifted. Today’s end-users are much more comfortable handling their own devices and applications, and many prefer the autonomy to be able to manage their needs on their own, without the assistance of IT.
Today’s self-service options allow the end-user to easily access and leverage the content they need the moment they need it, safely and securely, thanks to predefined controls running behind the scenes. Individual workers outside of the IT department enjoy the freedom and empowerment of sharing and restoring their own files and handling an array of technical issues on their own, without having to place added strain on the help desk and with little to no security risk.
This consumerization has resulted in tremendous benefits on both sides of the fence. For IT, it has provided the opportunity to remove time-consuming, menial (but necessary) tasks from IT – such as routine password resets, freeing highly skilled professionals to focus their efforts on more complex projects and mission-critical initiatives. From the end-user’s perspective, having the ability to advocate for his or her own needs has dramatically increased satisfaction levels.
As a result, the organization as a whole benefits from consumerization through self-service automation. With IT no longer bogged down by routine tasks, these valuable resources can be better allocated for the good of the company. And because users are able to handle their own needs, there is a significant boost in productivity thanks to the reduction in costly delays. Practically speaking, self-service automation removes the middle man, thereby eliminating bottle-necks in routine processes.
The ever-increasing investment by large organizations into mobile technology, whether it’s supplying devices to employees or adopting BYOD policies, is further evidence of how self-service automation has become an integral part of today’s workplace. And, when used as a component of an intelligent IT process automation strategy, the overall efficiency level of the entire enterprise can be maximized. So, it really is a win-win.