In the eCommerce industry, time is money. Your business can’t afford to suffer lengthy systems downtime, or you’ll most certainly lose revenue. In the past, this meant the need for IT professionals to be in-house and at the ready should a problem occur, which also meant a significant cost to the company. What if there were a way for your IT group to keep all of your systems under control, whenever and wherever they happened to be at any given moment? There is! It’s called IT automation, and it’s changing the way eCommerce companies do business.
How Does IT automation Work?
Despite the fact that IT automation can handle complex functions, the process itself is really rather simple, at least in terms of the end user. Whenever a critical systems issue arises, the IT automation software notifies the relevant team member, allowing them full control over the recovery process. The way this is carried out involves a series of steps that are all systematically managed by the software. As soon as the software receives an alert from the monitoring system, a new incident is created and the appropriate workflow is initiated. Once the software has conducted a series of checks, the first point of contact that is designated for that issue will receive an accurate message pin point to the problem.
The beauty of this type of IT automation is that two-way notifications can be sent a variety of ways, including email, SMS, phone call and IM – or better yet – all of these things can be triggered simultaneously. This allows the appropriate parties to be able to independently handle any incidents that occur in a timely manner – whether they’re in the office, at home or on the road. Once the user responds to the initial notification, the software then responds with a series of possible actions. The user replies with the chosen action, and the software instantly follows the command.
Let’s say your eCommerce website were to crash in the middle of the night. Anyone who conducts business on the web understands that consumers aren’t only active online during normal business hours. With IT automation, a notification of this crash would be immediately sent to the appropriate party, who could then respond with the action required to correct the problem. The system receives said message, executes the command, conducts another check and then notifies the user that the problem has been resolved. What’s more, if the first point of contact fails to respond in a specified time period, the system then escalates to a second contact that will be notified of the problem.
What Are the Benefits of IT automation?
Besides the obvious benefits of faster incident recovery, the mobility of IT automation also provides the following benefits:
- Cost savings
- Frees up IT resources
- Improves Service Level Agreements (SLA)
- Enhances availability
Any eCommerce business knows that the better the SLA and availability, the happier the customers. Happy customers make loyal customers, so it’s a trickle down effect that can have a significant impact on your organization’s bottom line. So, the question then becomes not whether you should consider using IT automation for your eCommerce business, but why haven’t you already done so?