How to get a higher return on your Intelligent Automation investment

maximizing your intelligent automation ROI

Despite the fact that intelligent automation offers a multitude of benefits to organizations of all sizes and industries, there are still many key decision makers that fail to recognize the value this technology can have for their own enterprises. In order to demonstrate how important automation is for the future of business, IT managers must find a way to maximize ROI and demonstrate the quantifiable benefits to the powers that be. Here are five simple strategies for getting those numbers headed in a positive direction.

Define Needs, Benefits and Expectations

You can’t focus on improving anything – whether it’s efficiency through intelligent automation or the actual ROI it delivers – unless everyone understands what to expect. Time should be taken to identify and define the specific needs of the organization, and then specify how automation can solve those problems and meet those needs. Once this information is gathered, you can then more accurately measure all of the specific areas where automation is producing a solid return and how. A few key places to start include effort reduction, mean-time-to-resolution (MTTR), lowered rate of error, compliance and system up-time. Improving each of these areas will directly boost your return on investment.

Understand the Process and Where Automation Fits

The driving purpose behind intelligent automation is to use technology to replicate repetitive, manual tasks. To improve automation ROI, one must dig much deeper than this basic concept to understand the entire process at hand and identify exactly how automation can be integrated for optimal results. Important questions to ask in this analysis include:

  • What factors should trigger an automated process?
  • What must occur before and after the automated process?
  • What variables and inputs will be necessary to achieve the best outcome?

Most importantly, how does automation fit with the big picture – the larger business process as a whole? While individual tasks could certainly be automated, automating the entire process or workflow may actually produce a greater value for the business.

Recognize the Context and Customize Accordingly

Calculating accurate ROI involves understanding the specific context in which the automated process in question is running and customizing that process for optimal results. For instance, the automated response to a critical incident, such a systems outage, during peak business hours should be markedly different than the response to a similar outage that occurs in the middle of the night. These contextual considerations should be built into the automation process and they should also be considered whenever measuring results. By customizing the process, the intelligent automation platform can execute different actions based on each scenario, thereby producing a greater return overall.

Test Thoroughly Prior to Release

Testing an automated process manually or in a development system can certainly be time consuming, but it’s absolutely critical to achieving maximum ROI. Before an automated process is deployed in a live environment, it must be adequately measured to ensure that it is not only producing the desired results, but is doing so consistently. Once the automated process is released, ongoing testing is still strongly recommended, as this helps to ensure that the triggers, inputs, actions and outputs are all running as smoothly and efficiently as possible. Routine audits can also help to identify areas that could be improved upon for even greater benefit.

Ongoing Evaluation and Improvement

Intelligent automation may feel like a “set it and forget it” solution, and theoretically it is to a certain degree, but the organizations that reap the greatest rewards from this technology do so by taking a continuous process improvement approach. Regular evaluation of how automated process are working and analysis of where they may be expanded to produce even better results is a must if you are looking to maximize ROI. IT professionals should be asking whether additional tasks could be automated, or whether existing automated processes could be integrated with one another or built upon for greater efficiency.

Individually, each of these five tips can have an impact on your overall return. When combined, however, they can help to both improve short-term goals as well as drive long-term strategies to produce the desired results of reducing human effort, improving operational efficiency, boosting service levels, reducing errors and downtime, remaining compliant and much more. The end product is a consistently favorable return on investment, which can help to win over those who are not yet on the intelligent automation bandwagon.

Want to see some real-world numbers that can be generated by intelligent automation? Check out our latest case study below.


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