One of the biggest challenges managed service providers (MSPs) face today is striking a balance between routine processes and procedures and the more value-added services that also bring in more revenue. Like it or not, time is extremely limited. Furthermore, in order to meet the stringent demands all managed service providers face, the business itself must be operated as efficiently as possible. Automation is the solution that can help optimize allocation of resources, thereby creating additional opportunities for more profitability.
There’s really no way to completely eliminate many of the many manual, repetitive tasks that are a necessary component of a managed service provider’s day to day work. The problem is, if you’re not completing these things fast enough and with few to no errors, your business will not be able to stand up against the fierce competition. By automating these tasks and workflows, all of the required work will be completed more quickly and accurately, allowing your company to do more with less and provide the highest level of service available.
Contrary to popular belief, automation isn’t meant to eliminate human workers, and there’s no reason to believe that such a revolution will take place in the MSP realm any time soon. What it does do, however, is empower technicians by allowing them to focus their talents and abilities on more lucrative projects. Meanwhile, the mundane work is handled by machine, the two working in tandem toward the same shared goal. This results in a much more streamlined and productive operation that is run at maximum efficiency and output – something all managed service providers strive for.
Not only can automation work in conjunction with human technicians, but the right tool can also be integrated with other existing systems and applications to further enhance and extend their capabilities. Whether it’s monitoring software, a helpdesk platform or something else, seamless integration with a comprehensive automation tool can provide greater visibility and control to further promote and sustain fully optimized, unified operations.
Key benefits of using automation to support managed service providers include:
- Increased efficiency and productivity
- Enhanced accuracy
- Exceptional customer service
- Better adherence to service level agreements (SLAs)
Obviously, all of these areas can be directly linked to the business’ overarching goals and objectives. The better your company performs, the greater degree of competitive advantage you’ll be able to maintain. Consistently standing out from the many other managed service providers in such a saturated marketplace is something all firms aspire to do, and automation can be the catalyst for achieving that goal. And because your talented techs will be freed up to work on more complex tasks and projects, you’ll be able to capture new and better ways to increase profits over time.